|
Case Studies   |
|
Client: |
Ripano Stoneworks
|
Our task: |
“The National Fabricator of The Year” selected Burke Advertising to re-energize the brand in the local consumer market for both end users and kitchen and bath dealers. This 2nd generation, family-owned countertop fabricator needed to highlight their unique marketing positions – quality, experience and unmatched selection in the region.
|
Our solution: |
Our approach to Ripano was twofold – create a cohesive look and feel to all of their marketing efforts and reach out to potential customers in ways that no one else in the market was doing. An integrated campaign that included radio, print and targeted online advertising launched that had immediate results. The newly redesigned website became a showcase for the custom granite countertops Ripano was known for producing.
|
Media: |
Web Design, Radio, Print, Direct Mail, Email Marketing, Online Advertising |
|
